Traffic
Get your message in front of millions of "chief household officers", who do the
daily meal planning, grocery shopping and meal preparation.
BigOven.com served an average of about 3 million monthly absolute unique users
for the first half of 2009, approximately 14 million pageviews per month, more
than 300% growth year over year.
Note that there is considerable seasonality in traffic to sites focused on
cooking at home. The highest peak is in the fourth quarter of the year.
From Google Analytics:
|
|
2007 |
2008 |
Year-over-year change |
|
Monthly Uniques, Nov 21- Dec 21 |
598,000 |
3.3 million |
551% |
|
Total Visits, Nov 21-Dec 21 |
729,000 |
4.39 million |
602% |
|
Registered members, Dec 21 |
68,916 |
290,405 |
420% |
|
Monthly Pageviews, same period |
1.6 million |
17 million |
1002% |
Since food is such a topic of conversation, there is a considerable amount of
pass-along engagement in the site, which helped reduce our already-low marketing
costs.
BigOven.com is a Top 2,000 website worldwide, and is one of the leading
properties focused on the sharing of recipes, cooking ideas, and tips about
food.
